Today’s consumers are going online searching and evaluating to make buying decisions
This course outlines the key impressionable moments during the consumer’s journey. To maximize your odds of being chosen, the core elements (business listing, reviews, social media and website) of your online presence need to show up and stand out at these key moments. To win more customers, it’s important to build an online presence that can connect, influence and engage strangers to move them from search to becoming your buying customers. How effective is your online presence?